Module 1 — The AI-powered acquisition strategy
- Map your market and target segments with AI
- Build qualified, up-to-date prospect lists
- The AI levers at each stage of the sales cycle
QualiopiLevel: Intermediate
Go-to-Market & Sales: find and convert more customers with AI
Scale prospecting with Clay, Lemlist and FullEnrich: enriched lists, personalised sequences, and more meetings on the calendar.
- Duration
- 1 day
- Audience
- Sales, marketing, growth teams and founders
- Format
- On-site, remote or hybrid
- Prerequisites
- No technical prerequisites
- Funding
- Qualiopi · OPCO depending on eligibility
Tools covered
Objectives
What your teams can do when they walk out
- Spot the AI levers for customer acquisition
- Automate prospecting and lead enrichment with Clay and FullEnrich
- Personalise multichannel sequences at scale with Lemlist
- Lift conversion and tighten sales follow-up
Programme · 1 day
Four modules, each with a deliverable
Module 2 — Enrich and target with Clay & FullEnrich
- Automate prospect data collection and enrichment
- Detect buying signals and prioritise accounts
- Clean and de-risk your sales database
Module 3 — Personalised sequences with Lemlist
- Build multichannel sequences (email, LinkedIn)
- Personalise messages at scale without losing quality
- Test, measure and optimise reply rates
Module 4 — Convert and follow up
- Prep your sales meetings with AI
- Improve follow-up and re-engagement
- Track the performance of the acquisition machine
- prospecting volume at the same quality
- x3
- of messages personalised at scale
- 100%
- higher conversion and reply rates
- +conv.
Pricing and funding
A priced quote, fitted to your format
The price depends on the format, headcount and number of sessions. Tell us about your context: we come back with a priced proposal and the right format.
Qualiopi
AI Makers holds Qualiopi certification for its training activities.
The quality certification was issued for the following category of activity: training actions (actions de formation).
OPCO
Depending on your company and the scheme involved, your OPCO may be able to fund the training. We provide the documents for the file.
OPCO funding possible depending on eligibility.
“Before AI Makers, our challenge was to use AI intelligently and securely, getting the most out of it while keeping our autonomy. The training made the difference: examples applied to our own environment, very concrete uses demonstrated, and a clear view of the many ways AI fits our business.”
Hicham BoustitHead of Management Control · Délifrance · 12 people trainedYour trainers on this programme
Othmane KhadriGo-to-Market & Growth · Specialist in customer acquisition and AI-augmented prospecting.
Othmane HalimFounder of AI Makers · 200+ AI engagements. Expert in AI strategy and transformation.
Walid BoulanouarCTO, AI Makers · Expert in Claude, AI agents and automation.
Frequently asked questions
Who is this training for?
Sales, marketing and growth teams, plus founders who want to scale acquisition. No technical prerequisites.
Which tools are covered?
The go-to outbound stack: Clay and FullEnrich for data enrichment, Lemlist for personalised multichannel sequences.
Do we need Clay, Lemlist and FullEnrich subscriptions to take part?
Not to start — the training can run in our environment so the team learns the method first. The biggest gains come once your team has its own Clay, FullEnrich and Lemlist seats; we help you pick the tier that fits your prospecting volume.
Can our OPCO fund the training?
AI Makers holds Qualiopi certification for training actions. Depending on your company and the scheme involved, your OPCO may be able to fund the training. We provide the documents needed to review the file.
Is this programme right for your teams?
A trainer looks at your processes with you and tells you which format fits, even if that means pointing you elsewhere. 30 minutes, no commitment.
Qualiopi-certified training provider · OPCO funding possible depending on eligibility · 9.6/10 satisfaction
Go-to-Market & Sales · 1 day · Qualiopi