GTM & Growth Manager : You open the pipeline, end to end
The product works and the clients say so. What is missing is someone whose actual job is bringing in the next ones.
What you take on
You own the pipeline, from the first message to the booked diagnostic
Target accounts, outbound, inbound qualification, follow-through to a booked AI Scan audit. If there are not enough diagnostics in the calendar in a given month, that is your responsibility — not the founder's, not delivery's.
You own GEO acquisition, our most advanced offer
The Sage case, 447 prompts tracked continuously, is our best proof. You need to be able to sell it to a leader who does not yet know what GEO is, and turn a discovery conversation into a paid mandate.
You make the tools we already built work, you do not start from zero
The AI-First Playbook (48 pages), the AI maturity diagnostic, the ROI calculator, the free GEO audit. You measure which one actually converts into meetings, and cut or rework the ones that do not.
You write, or commission and then judge, the content that converts
A LinkedIn post with engagement that generates no booked diagnostic is a failure, even if it “did well”.
You measure everything, with no data team to do it for you
CAC, conversion at each step, cost per booked diagnostic, GEO compared with classic acquisition: you build the dashboards yourself.
You are the first growth hire in a team of 10
There is no pre-existing GTM process: in the first weeks you spend as much time understanding what has already been tried with clients as launching new actions. You lay the foundations (ICP, messaging, channels) before scaling anything.
Month 1, you learn the offer by sitting in on real diagnostics: you cannot sell this from the outside. Month 2, you take over the top of the funnel and put measurement in place. Month 3, you carry a quantified pipeline target.
Ce qu'on cherche
- Channels
- B2B outbound (LinkedIn, email), inbound qualification, quick judgement on which channel to scale or cut
- Measurement
- Self-service pipeline dashboards (CAC, conversion per step, cost per diagnostic) with no data team
- Content and GEO
- Understands GEO as a commercial discipline, can sell it to a leader of a small or mid-sized company, judges content on its conversion
- Sales
- Carries conversations with French-speaking leaders through to a paid booking
- Autonomy
- Has already built from scratch in a small organisation, sets priorities with no established process
Ce qu'on ne cherche pas
Someone who manages an agency. Here, you execute yourself.
Where it differs from neighbouring roles
| Role | What they do | Who owns the outcome |
|---|---|---|
| Classic marketing manager | Brand, content, campaigns | Awareness owns the outcome, rarely pipeline |
| Sales or BDR | Prospects and closes already-qualified leads | Conversion owns the outcome, not generation |
| Agency account manager | Relationship with an already-signed client | Retention owns the outcome, not acquisition |
| GTM & Growth Manager, AI Makers | Pipeline end to end, measures and iterates | You own the number of booked diagnostics and the CAC |
Remote, in a time zone compatible with Paris and Casablanca (Europe, North Africa or nearby), with no requirement to live in either city, and occasional time in our offices.
Is this role for you?
No cover letter. The form takes five minutes and starts with showing what you have built.
Apply for GTM & Growth Manager